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the JOHI:는 수작업을 통한 신발의 근본인 ‘편안함’과 ‘깔끔한’ 슈즈 디자인을 통해 슈즈 브랜드의 단정한 멋을 고객에게 제공합니다. 이러한 the JOHI:의 멋을 언제 어디서나 느낄 수 있도록 the JOHI:의 브랜드 컨셉인 ‘Neat is Chic’ 무드를 시각적으로 재해석하였습니다.
BX・BI
the JOHI:
2021
반려동물의 눈높이에서 고민하고, 만드는 반려동물전문브랜드 along
![[240122]THE JOHI_test_페이지_01.jpg](https://static.wixstatic.com/media/2d700e_00502ec3aabe4aa4b22c8c4714d4c96e~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_1586,h_897,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_01.jpg)
![[240122]THE JOHI_test_페이지_02.jpg](https://static.wixstatic.com/media/2d700e_22c1196b24ad47c3bbfc33a36359aa07~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_02.jpg)
![[240122]THE JOHI_test_페이지_03.jpg](https://static.wixstatic.com/media/2d700e_e26799f5f31d44afa15b35351e9e77a2~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_03.jpg)
![[240122]THE JOHI_test_페이지_04.jpg](https://static.wixstatic.com/media/2d700e_58e43ee1b90d4eaa963e546e76d024ee~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_04.jpg)
![[240122]THE JOHI_test_페이지_05.jpg](https://static.wixstatic.com/media/2d700e_c39e88321abd424da132d359a3df4fec~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_05.jpg)
![[240122]THE JOHI_test_페이지_07.jpg](https://static.wixstatic.com/media/2d700e_681383f3a3314ba096e22dc601a68901~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_07.jpg)
![[240122]THE JOHI_test_페이지_08.jpg](https://static.wixstatic.com/media/2d700e_242fec0c7ef14d70988557cfd41222c5~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_08.jpg)
![[240122]THE JOHI_test_페이지_10.jpg](https://static.wixstatic.com/media/2d700e_25fe95e5134f44c2ae9f1491f97535c7~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_10.jpg)
![[240122]THE JOHI_test_페이지_09.jpg](https://static.wixstatic.com/media/2d700e_b23fe9035bc74ce29434ea816518ab3b~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_09.jpg)
![[240122]THE JOHI_test_페이지_11.jpg](https://static.wixstatic.com/media/2d700e_c542dd9d29ff46768ecee97c336c4afd~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_11.jpg)
![[240122]THE JOHI_test_페이지_13.jpg](https://static.wixstatic.com/media/2d700e_e1b3d5e2bdb644e5ba02113ffbcb8691~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_13.jpg)
![[240122]THE JOHI_test_페이지_12.jpg](https://static.wixstatic.com/media/2d700e_0bbccca54c6740c8ad446fb051afd707~mv2.jpg/v1/crop/x_22,y_0,w_7957,h_4500/fill/w_238,h_135,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/%5B240122%5DTHE%20JOHI_test_%ED%8E%98%EC%9D%B4%EC%A7%80_12.jpg)